A few of our clients have been asking the same question lately: How do I get more leads to find my website? To follow up with last months advice about increasing your inbound links this month we will look at increasing your traffic to your website by expanding it’s exposure.

You absolutely must advertise your website address / domain name. There are many ways to do this, some cost money and some are free. Here are some ideas to get you started:

Free ways to promote your website:

  • Set your primary email address to name@yourwebsite.com (example: info@kaizenwebdesign.com)
  • Add your website and email address to all your online profiles
  • Make sure your website is listed on your business cards
  • Your website should be on all stationery like letterhead, invoices and fax cover sheets
  • Set your email signature to include your website address
  • Add your website to all your promotional items: flyers, brochures, pamphlets, t-shirts, etc.

Other ways to promote your website:

  • Advertise in local newspapers, yellow pages and directories
  • Google advertising
  • Web marketing pay per click advertising
  • Radio advertising

No matter what avenues you choose it is very important to create as much promotion and exposure for your website as possible. This is also why it is important to have a great website address which is easy to remember and associates well with your business.

If you need to increase the advertising and promotion of your website domain then we want to help! We can also help you find a great domain name and register it for you too!